What Women Entrepreneurs Wear to Work in India

Appearances do matter, in every field! We asked 6 young women entrepreneurs in urban India what they wear to work and why.

Why Indian Wear Brands Defy Fashion Rules But Rule Ecommerce in India

Indian wear or contemporary ethnic wear for women dominates the online fashion space, and yet it’s a completely new domain that defies international fashion standards and rules.

Ashish Soni: 25 Years a Trendsetter

Tabloid favourite, international jetsetter and celebrity designer, Ashish N Soni recounts his fashionable journey as he celebrates 25 years of his label this year.

Swati and Sunaina: Zari and the Art of Banarasi Sari Maintenance

Sari designers Swati Agarwal and Sunaina Jalan are reviving the art of Banarasi zari to make it economically viable and aesthetically breathtaking.

How Nicobar Became the Digital Generation’s Go-to Lifestyle Label

Born at the intersection of design and technology, fashion and lifestyle label Nicobar has an unconventional branding and marketing strategy that is all set to change the way modern Indians shop.

Adeeb Ahamed Is Taking LuLu Group Further with Food, Toys and Fashion

The UAE-based MD of Lulu Exchange Holdings Adeeb Ahamed introduced popular international restaurant chains to India. This year, he is playing with toys and fashion.

How Sonam Kapoor Conquered the Virtual World

The Bollywood actress and fashion icon sure knows how to grab eyeballs. What is it that makes her social-media feed irresistible?

Lecoanet Hemant: Clothed in Reinvention

The 40-year journey of haute couturiers Lecoanet Hemant from Paris to Delhi is one of restless change and a constant pushing of boundaries.

These Fashion Entrepreneurs Are Changing the Way Indians Shop

A new breed of app designers and internet entrepreneurs are changing the landscape of fashion retail in India.

Good Earth and Nicobar: Reinventing Indian Luxury, Twice

Hugely popular design retailers Good Earth and Nicobar are both a culmination of risky business decisions that appear sound only in retrospect. Here is what it takes to reinvent, twice, the modern Indian concept of luxury

The Problem Solvers: Shivan and Narresh

India’s first and only swimwear designers have gone from laurel to laurel by looking at gaps in the market that needed to be filled, and solving the oldest of women’s problems – self-confidence.

A Stroke of Koons on Your Arm

For sure, Jeff Koons is one of the most talked about living artists of the 21st century. But that is not the only reason why a new collaboration between luxury major Louis Vuitton and Koons made it to the headlines. The collection has proved to be as controversial and provocative as Koons himself.

3D-Printed Jewellery for Fashion Mavericks

While 3D printing has been increasingly explored in jewellery-making of late, Isharya's founders Gauri and Radhika Tandon have created an entire collection using state-of-the-art 3D printed technology, making them the first in India to do so​.

A Star is Worn: Indian Fashion’s Obsession with Bollywood

In the past two decades, the fashion industry has no doubt matured and developed a more organised infrastructure of fashion weeks, commercially driven ramp shows and a backbone of PR managers, professional stylists and choreographers. But another factor has taken firm root along the warp and weft of Indian fashion: the star power of Bollywood.

Click Couture: The Rise and Rise of Designer E-commerce in India

With designers and multi-label stores quickly adapting to virtual reality, the Indian fashion scene is all set for a digital revolution.

Create a website or blog at WordPress.com

Up ↑